Everwaters is introducing plant-based water treatment technology and they are raising money on Indiegogo to spread awareness of their technology. Recently, I caught up with Adrian Andres Lievano to learn more about the effort; here’s what he told me:
What is the social benefit you hope to achieve with or through your crowdfunding campaign?
The success of our crowdfunding campaign will spread awareness of our company’s technology: we are using plants to clean water. Our most recent test showed over 99.9% removal of harmful microbes, a problem that claims the lives of over 3.4 million, mostly children, each year in the developing world. This campaign, in collaboration with the Millennial Train Project, will engage impact investors across the United States and fundraise to replicate and scale our social venture’s business model across East Africa, Latin America, India, etc. Because we use plants, or the moringa tree, we produce environmentally friendly waste, and prevent boiling practices, earning carbon credits for reducing climate change. Our technology will be distributed in urban and rural communities, starting in Kenya, and will prevent harmful illnesses, such as cholera and typhoid. We are creating the “Brita” of the developing world: an affordable, easy-to-use, household-sized water filter for families. The benefits to society are huge, but we need help spreading the word.
How much money are you hoping to raise and why? How much have you raised so far?
We’re hoping to raise $5,000; this will fund a ticket to ride on the Millennial Train Project, a 10-day cross country trip, providing me the chance to engage with impact investors and water experts about our technology and future plan to use in the developing world. As of now, we’ve raised $729. The money will go directly to the Millennial Train Project, a registered 501(c)3 nonprofit.
Whom are you trying to help with your project and why?
Our first target audience are urban and rural families in Kenya: many suffer from water related illnesses that are easily preventable with our technology. After spending two months in Kenya and working with a doctor in a nearby hospital in Loitokitok, Kenya, I learned over 60% of children go to the hospital because of contaminated water. The doctor explained that many kids get sick and need to be in the emergency room because of extreme dehydration.
They need our collective help because the technology is only 20% of the problem; we created a plant-based filter, but now we need help spreading the word to attract investors and sustainably integrate the household water filter in their communities and prevent water related illnesses.
What rewards, if any, are you offering to your supporters?
- $10 donation: we write a personal thank you letter
- $30 donation: we will give the backer Jewelry from a local Maasai Tribe, further supporting their local economy & a personal thank you letter
- $50: we give a letter, Maasai Jewelry, and a company t-shirt
- $100: we give a letter, Maasai Jewelry, a company t-shirt, and a poster of a photo taken from a Safari in Kenya
- $200: we give a letter, Maasai Jewelry, a company t-shirt, a poster of a photo taken from a Safari in Kenya, moringa leaf powder, and moringa oil
- $500: I will provide the backer with a personal daily log from my 10-day trip with photos and deep personal reflections of the world water crisis.