HCL recently announced the Plant for Life initiative for a greener Noida in association with the Hindustan Times. The Plant for Life initiative, started mid July 2015, and eight plantation drives were conducted in Noida every Friday till 4th September 2015. HCL has been allocated safe areas by the Noida Authority (Horticulture Department) for the plantation drives. The initiative involved participation of students from 20-25 schools along with students from the Shiv Nadar Foundation institutions that include the Shiv Nadar University, Shiv Nadar School Noida and VidyaGyan Leadership Academy, Bulandshahr, a rural residential school set up by the Foundation.
The first plantation drive was carried out in association with five schools - Genesis Global, Kothari International, Cambridge School, Vishwa Bharati and Shiv Nadar School, at the Sector 122, A Block park. Over 400 students participated in the first leg of the initiative.
Besides the plantation activity, the Plant for Life campaign will also engage students through extra-curricular activities that include essay writing and painting competitions. Every student will receive a certificate for their contribution.
Speaking about this initiative, Sundar Mahalingam, Chief Strategy Officer, HCL said, “As a responsible corporation, we are committed to creating a better tomorrow. The Plant for Life initiative is step towards this and will allow us to contribute to a greener and sustainable future. This also resonates with our brand philosophy of ‘we touch lives’. Our close ties with the city of Noida, where both HCL and the Shiv Nadar Foundation have significant presence. This makes Noida a preferred location to start this campaign. We believe that our school-led approach will help build awareness among children towards the environment at an early stage and nurture conscientious citizens of tomorrow.”